The Newt Easter Lunch

Easter campaign Bakery films for web and social

The Newt in Somerset is one of the top working estates in the country, awarded the World’s Best Boutique Hotel and producing premium cyder and outstanding food. Their web shop offers efficient delivery across the country and for easter they were offering easter themed baked goods and meats.

To highlight this they wanted social content to drive traffic; a landing page banner video to provide an overview; and individual product videos to play for each product item.

Working in tandem to a photographer I was tasked to bring each product to life and capture a sense of playful fun where possible. The challenge was to film a high volume in a short timeframe, to direct children and when working with cooked food to capture it quickly.

Conceiving little moments like a child replacing a hot x bun with a bite taken out and counting the balls on the simnel cake helped bring things to life.

Social Films

Shop Product Videos

Newt Shop

The shop landing page featured a banner video at the top, below which you could scroll the products to buy.